Brand Snobs

I ran across the quote below a few days ago:

"...even though we boast of our "good fellowship" spirit, there still seems to be a tendency among a good many motorcyclist to slight the fellow riding another kind of machine. Motorcyclist are all bound together by a brotherhood tie through their love of the sport, and what difference does it make what make of machine he rides as long as he belongs to the clan?"
- Walter Davidson, December 1920 edition of the H-D Enthusiast

I found it particularly ironic, considering I've found Harley owners more often guilty of this "exclusivity" than any other brand owners...